Friday, July 18, 2008

Thank you, creative journalist!

Okay, so I know I'm not a journalist, but I've taken a few classes, kinda know the basics...
Rule #1 to appeal to readers: Use a catchy headline to grab attention!
Rule #2 to keep readers' attentions: Make your article stand out!

So what was this CNN writer thinking? His headline was "Man counted calories, watched the pounds go".

Not great. But I was thinking maybe it was going to be some feature about a new product or new method that's sweeping the country or something so I clicked on the article, but no. No no no. It was a story about a man who lost 40 pounds. Not hundreds, and not because of some heartbreaking medical condition, only forty and because he had high cholesterol and his wife told him he had a belly. Big deal. He cut calories, he worked out. Thanks for being original, dude.

This is not good journalism! It's boring! What was he thinking? There had to be a more thrilling health news today than a man losing 40 pounds because his wife thought he was fat. I get that it's great that he lost weight, got healthy, but people do that every day. Shouldn't this be more of a discussion board post encouraging all those other men who need to lose a few pounds? Definitely not front website page material. CNN, come on. Do better.

Here's the link in case you're still interested:
http://www.cnn.com/2008/HEALTH/diet.fitness/07/18/weight.loss.sujit/index.html

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